Udemy Launch offers a vast marketplace with built-in traffic, making it easier for new creators to gain visibility quickly. Teachable Launch provides more customization and control over branding, ideal for creators who want to build a unique course experience. Choosing between Udemy and Teachable depends on whether immediate reach or long-term brand development is the priority for your online course.
Table of Comparison
Feature | Udemy Launch | Teachable Launch |
---|---|---|
Course Hosting | Hosted on Udemy platform | Hosted on Teachable platform |
Pricing Control | Udemy controls pricing and discounts | Full pricing control by instructor |
Revenue Share | Instructor earns 37% - 97% depending on traffic source | Instructor keeps up to 100% (depending on plan) |
Marketing Tools | Udemy promotes courses via marketplace | Built-in email marketing and coupon codes |
Course Creation Tools | Basic course builder with video hosting | Advanced course builder with quizzes, certificates |
Student Data Ownership | Owned by Udemy | Owned by instructor |
Setup Ease | Quick setup, minimal tech skills needed | Setup requires moderate tech skills |
Support | Udemy instructor support system | Priority support on higher plans |
Udemy Launch vs Teachable Launch: Key Differences
Udemy Launch offers a ready-made audience and streamlined marketing tools, making course promotion easier but with less pricing control and higher revenue sharing. Teachable Launch provides full customization of branding and pricing, enabling creators to build a personalized storefront and retain more profits at the cost of self-driven marketing efforts. Choosing Udemy benefits beginners seeking exposure, while Teachable suits entrepreneurs focused on brand building and long-term customer relationships.
Platform Audience: Built-In Traffic vs Self-Driven Promotion
Udemy Launch benefits from a massive built-in audience with over 57 million active users, enabling instructors to access organic traffic and increase course visibility quickly. In contrast, Teachable Launch requires instructors to drive their own promotion through email marketing, social media, and SEO, offering greater control over branding and customer relationships. Choosing between Udemy and Teachable depends on whether you prefer immediate exposure from an established marketplace or a self-driven approach to building a loyal student base.
Branding Control: Customization and Course Ownership
Teachable Launch offers greater branding control with extensive customization options, allowing course creators to fully tailor their site's appearance and maintain ownership of their content. Udemy Launch limits customization within its marketplace framework, restricting branding to predefined templates and sharing course ownership with the platform. Creators seeking complete brand identity and direct control over their courses benefit from Teachable's more flexible and independent platform.
Pricing Strategies and Revenue Models
Udemy Launch employs a pricing strategy where instructors set course prices within Udemy's promotional frameworks, often resulting in revenue shares varying from 37% to 97% depending on the sales channel. Teachable Launch offers more control with a subscription-based pricing model starting at $39 per month, allowing creators to keep up to 100% of course revenue minus transaction fees. Udemy's revenue model benefits from high traffic and marketing support, while Teachable emphasizes autonomy and direct customer relationships for sustainable income.
Course Creation Tools and User Experience
Udemy Launch provides a streamlined course creation platform with built-in marketing tools and a vast marketplace, enhancing discoverability and ease of use for beginners. Teachable Launch offers greater customization options, allowing creators to design fully branded courses with flexible pricing and sales features. Both platforms prioritize user-friendly interfaces, but Teachable excels in advanced course creation tools while Udemy emphasizes built-in audience reach.
Marketing Features and Sales Funnels
Udemy Launch provides built-in marketing features including access to a large student marketplace, automated email campaigns, and promotional tools that drive organic traffic and increase course sales. Teachable Launch offers advanced sales funnel customization with integrated landing pages, affiliate marketing options, and targeted email sequences, empowering creators to personalize their marketing strategies and boost conversions. Both platforms support analytics and conversion tracking but differ in funnel flexibility, with Teachable providing more control for tailored marketing campaigns.
Payment Processing and Instructor Payouts
Udemy handles payment processing and instructor payouts by managing all transactions directly, offering global payment options and paying instructors monthly with a revenue-sharing model based on student purchases. Teachable provides instructors full control over payment processing through integrated gateways like Stripe and PayPal, enabling faster payouts and customizable payment schedules with lower fees. Instructors seeking streamlined, platform-managed payments might prefer Udemy, while those wanting greater control and flexibility often choose Teachable for their online course launches.
Analytics, Reporting, and Student Engagement
Udemy Launch provides detailed analytics with real-time reporting on student progress, engagement metrics, and revenue tracking, enabling instructors to optimize course content based on learner behavior. Teachable Launch offers customizable advanced reporting features, including in-depth student performance data, sales trends, and cohort analysis to enhance marketing strategies and learner retention. Both platforms support student engagement through interactive quizzes and feedback tools, but Udemy's built-in community and marketplace exposure deliver broader audience insights.
Support, Community, and Resources
Udemy Launch offers extensive support with built-in community forums and a vast marketplace that connects instructors to millions of students, providing valuable exposure and feedback. Teachable Launch emphasizes personalized support, including dedicated onboarding and direct access to a community of creators, enabling tailored guidance throughout course development. Both platforms provide robust resources, but Udemy's centralized ecosystem excels in marketing reach, while Teachable prioritizes customizable tools for course creation and student management.
Choosing the Best Platform for Your Online Course Business
Udemy Launch offers access to a vast, ready-made audience, making it ideal for instructors prioritizing exposure and ease of entry, whereas Teachable Launch provides advanced customization and branding options suited to creators seeking complete control over their online course business. Revenue sharing on Udemy can limit earnings, while Teachable's pricing relies on subscription tiers, affecting profit margins based on enrollment and sales strategies. Choosing between Udemy and Teachable depends on balancing marketing reach against platform control to maximize course revenue and audience engagement.
Udemy Launch vs Teachable Launch Infographic
